Tuesday, 7 February 2012


"All right Mr. DeMille, I'm ready for my close-up"

If you've never run your own photoshoot you might think it's pretty easy.

If you HAVE run your own photshoot, you'll know how very hard it can be!

We knew we needed a new shot of one of our aprons - The Mini Pinny. It's the sexiest design but for some reason all the shots we had just felt a little bit too tame. 

They looked lovely and our models were undeniably beautiful but they didn't quite seem to get across how very sexy a woman can look clad in a carefully crafted linen apron.

So, we held another shoot yesterday. We only wanted one shot - obviously had to take hundreds to get there though!

If you'd like to see the process we went through to get a picture that says exactly what we want it to say... Here's a little snapshot of the day (about a quarter of the photos taken!) - and the one that made the grade.

Thank you to our wonderful hosts and our very lovely model...

And, here it is. The Mini Pinny.

Sexy but not tarty, elegant but not dull. 

We love it. Hope you do too.